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Bimbo Cookies

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Bimbo Creme Sandwich Cookies

packaging

An adored snack by parents and kids of Puerto Rico, Holsum wanted to create a new and unique packaging to attract different demographics. The main goal here was to retain key brand equities while bringing a fresh attitude and fun. The impactful brand mark allows it to stretch into an array of flavors and distinct personalities.

Client: Holsum de Puerto Rico
Art Director: Josh Samolewicz
Graphic Design: Arren Dawinan